Monday 19th November 2018

European Football Is Worth A Record £22bn, Says Deloitte

- June 7, 2018

The big five European leagues generated a record €14.7bn (£12.6bn) in revenue in 2016-17, a 9% annual increase, according to new figures from Deloitte.

It says the European football market is now worth some €25.5bn (£21.9bn).

The English Premier League was the market leader, with record revenue of £4.5bn, as each of the 20 clubs set their own annual revenue record.

In revenue terms, the Premier League is 86% larger than its nearest competitor, Spain’s La Liga.

Deloitte said the financial results of the 2016-17 football season reflected a new era of improved profitability and financial stability for European football clubs.

‘Resilience and strength’

It said the Premier League had benefited from the impact of its record broadcasting deals, as well as from operating in a regulated business environment, via Uefa Financial Fair Play regulations and the league’s own cost control measures.

“Just a decade ago, 60% of Premier League clubs were making an operating loss, whereas in the 2016-17 season, all clubs were profitable,” said Dan Jones, head of Deloitte’s sport business group.

“Indeed, once the sales process for the remaining international rights is completed, we expect the league will have delivered overall increases in television revenue.”

European participation

Meanwhile, Scottish Premiership revenues increased by 63% to £181m in 2016-17, driven by the on-field success of Celtic, and Rangers’ participation in Scotland’s top-flight.

Celtic’s participation in the 2016-17 Uefa Champions League contributed €32m, more than the amount distributed across all 12 clubs from the Scottish leagues’ own broadcast revenues in 2016-17.

Inter impact

Outside the UK, the success of La Liga’s collective sales approach saw broadcast revenue growth of 20%.

That followed on from 26% growth in the 2015-16 season, has meant collective La Liga revenue grew to a record €2.9bn in 2016-17.

The Spanish league has overtaken the Bundesliga to be the world’s second-highest revenue-generating league.

Meanwhile, the German Bundesliga remained the best attended European league, with average crowds of over 44,000.

Bundesliga clubs collectively maintained their strong overall revenue growth, up 15% from 2015-16 to €1.4bn.

Italy’s Serie A saw revenue grow by 8% to more than €2bn for the first time. The majority of this growth came from commercial sources, with revenue increasing by €91m (17%) on 2015-16,.

More than three-quarters of this was was solely attributable to Internazionale, following the club’s acquisition by Chinese electronics retailer Suning in June 2016.

France’s Ligue 1 remained the lowest revenue-generating of Europe’s “big five” leagues, at €1.6bn in 2016-17, despite entering a new four-year domestic broadcasting rights cycle.

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